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Sunday, November 18, 2012

Company Profile: IMG, Leader in Entertainment

In pursuing a career within the sports entertainment industry, there are many companies that a candidate may choose as an employer. With a wide variety of avenues being; Sports, Fashion, Entertainment and Marketing, there is one company that has excelled in nearly every avenue imaginable for nearly 50 years, IMG. Originally titled International Management Group within Sports Media. An ideal company that provides multiple avenues in Sports and Entertainment is IMG. A world leading power house in providing talent recruitment and setting the standard in delivering the very "best" quality representation.

Arnold Palmer and Mike McCormack started the company in 1960. Mr. McCormack was a lawyer who believed in athletes capitalizing their revenue earned through promotions, advertising and sponsorship. Arnold Palmer was his first client, a legendary Golfer with a marketing presence. In 2004, entrepreneur Ted Fortsmann purchased IMG and has established the company's position as the leader in Sports and Entertainment business industry. Employing nearly 3,000 employees and representing 1,000 talents across the globe, is only a glimpse of the prestige that is IMG. The most remarkable attribute of IMG, is the top level success that ranges across the board within; Fashion (Calvin Klein, Lancome, David Yurman) partners, Sports (Football, Basketball, Soccer etc.) and Television (MTV, Disney Networks) to name some of the widely known companies in the world.

IMG provides internships and opportunities to undergraduates and post graduate students. With a variety of different avenues already being represented by the company, their are many different opportunities career wise within the IMG corporation. The main corporation is based in Cleveland, Ohio. Since their original corporate office opening in 1965, the company has ventured across the globe.   The company also has its own academic university and class offerings within various universities in the U.S. Given their history, business structure and balance within all industries, IMG would be a great opportunity.

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